As people who have been authoring blogs and websites for many years, we are constantly getting emails from people from all over the world like this.
Sometimes we get 2 or 3 a week! Usually we just put them into a “SEOs” mailbox – we’ve just checked and note that we have 88 of them in this mailbox.
Usually they are carelessly written – calling blogs websites and so on. And often they are about one of our blogs that we haven’t worked on for years, and haven’t got round to taking down.
Occasionally, in the past, we have written back along these lines – “Would it be possible for you to let us know what you think would be the number one thing we should do to improve our blog? – we would be more than happy to pay a reasonable fee for this advice.” And we’ve NEVER EVER, even once, heard back from them. All they’re interested in is selling one of their packages.
Another example is Apple.
Use this link to go to quite an extensive post we’ve recently put up on getting support from Apple – to us it’s complicated and messy. We’re expected to go to lots of different places to get help with our technology questions and problems, and even then, the help we get is often poor.
One of the things that modern technology enables is for information and help to be provided in all sorts of ways to suit all sorts of audiences.
We hate videos! But one of our readers claims that videos, never longer than 3 minutes, is the best way for him to communicate with the people he is trying to reach.
We prefer ordinary emails – to have ordinary email addresses we can use to send letters off explaining the help we need, even if we have to wait a few hours, or a few days to get answers. It’s extremely seldom that getting help is urgent. Apple could be providing one email address for people throughout the whole world could use in this way – why don’t they do it.
We read recently that it’s getting increasingly difficult to get people to work as shop assistants, as, increasingly, people are seeing being a shop assistant as a demeaning occupation – and going into David Jones and Officeworks stores, for instance, and trying to find someone to help us when we’re thinking of buying something, we can believe it.
Perhaps people are thinking that helping people with their technology problems and questions is a demeaning occupation?
As we say, we’re expected to go to lots of different places to get help with our technology questions and problems – why can’t Apple have people standing by to do this for us.
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